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An ode to Ayurveda. To simpler times. To the keepers of wellness. Packed with the goodness of nutrition, and powered by the science that goes back 6000 years, AADAR is committed to offer you the true value of Ayurveda, and not just its essence. Every pack of AADAR is obviously natural and cruelty-free. So it’s inherently full of good, and allowing you to cope with the pressures of modern lifestyle, without breaking a sweat. Just like old times.


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Our Story



The story dates back three decades when a grandmother (also a Vaidya) devised a few Ayurveda concoctions using all-natural herbs to tackle issues such as indigestion, blood sugar, etc in her family. Years passed by, and her knowledge stayed, until one day these concoctions were introduced to her own grandson to overcome a health scare.


The grandson, Aadil Shah (CEO of AADAR), discovered the true essence of Ayurveda in these formulations and started to see it in a new light. He saw it as a movement to bring back some of those good old habits to the modern world. That’s when AADAR came to life.



Backed by strong research and validation, today each product of AADAR is formulated based on the principles of Ayurveda, and tries to provide relief from lifestyle conditions. Driven by a strong team and renowned industry experts, AADAR aims to inculcate Ayurveda in everyone’s lifestyle.


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Recognizing that human beings are a part of nature, Ayurveda describes three fundamental energies that govern our inner and outer environments: movement, transformation, and structure. Known in Sanskrit as Kapha (Earth), Pitta (Fire), and Vata (Wind), these primary forces are responsible for the characteristics of our mind and body. Though they are the biological forces and maintain harmony and health when they are in equilibrium, the unbalance in them can lead to various health issues. AADAR is about keeping a balance in doshas by using the principles of Ayurveda.


Founded in 1972, Self Employed Women's Association (SEWA) is a trade union based in Ahmedabad, India that promotes the rights of low income, independently employed female workers. With over 2 million participating women, SEWA is the largest organization of informal workers in the world and largest non-profit in India. SEWA takes great care in procurement and manufacturing for AADAR and ensures that our customers get the complete bundle of quality, trust and care in our products.


Our Team


IITian and a serial entrepreneur by passion, for Aadil, AADAR is not just a start-up. It’s a movement to bring back some of those good old habits. It all started when a family old tradition, in form of herbal ayurvedic concoctions were introduced to him, over a health scare. That’s when AADAR came to life.


An obsessive, compulsive workaholic for whom Ayurveda is more than just science. For Pratul, it’s an everyday habit. A kind of family tradition he has been a part of for decades now. An ex-investment banker and IIT alumnus, he now aims to bring Ayurveda in everyone's lifestyle via AADAR.


An expert in Biomaterials and Herbal Nanotechnology from IIT Bombay, Dr. Shreya is passionate about all things Ayurveda. A wellness expert, she’s the one who curates, formulates and infuses ancient wisdom with modern techniques. At AADAR, she conducts workshops and seminars on balancing the mind and the body.


A recognized global business leader and a start-up evangelist, Mr. Syed’s expertise spans a range of businesses across consumer goods, health & wellness, technology, telecom and infrastructure sectors. His last tenure was as MD & Group CEO of VLCC Healthcare. He has served on the board of companies such as Coca-Cola Company, the Bharti Group and the Reliance Group.